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My ad revenue has been falling in addition to user contributions. These changes have so far tripled ad revenue.
It's all about the content for me as it has always been. My recent changes are focused on giving the user fast and easy access to the content. Now that I'm a mortgage paying, 9 to 5 type and a dad I can't be so idealistic about things. If this site becomes a burden, then I will be forced to sell it. I don't want that. If the other Volvo sites are any indication, the Brickboard in other hands would become another cookie cutter site.
I can't control content of ads, unfortunately. Advertisers probably just see Volvo owners as a demographic, so unfortunately that means we'll see irrelevant ads for some generic concept of luxury.
Note that I decided to remove one of two ads seen when viewing posts.
-JSBB
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The trouble with the world is that the stupid are cocksure and the intelligent are full of doubt. —Bertrand Russell
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