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122s, 544s, 1800s.. they look cool. They look vintage. Therefore they are worth the hassle required when driving a vintage car.
140s... even a '68 looks like a '93 240 at a glance to the untrained eye. For that reason, they don't have that vintage appeal except to a true enthusiast.
To a true enthusiast, that means that it's a great design that stood the test of time. To an average everyday guy on the street... a 140 is outdated. He can get the same look but with the modern conveniences and reliability by buying a car 25 years newer...
That's my take on it anyhow.
When I was in high school in 1987 plus/minus, I drove a 20 year old primer gray 122 wagon, and fellow students as well as teachers loved it. They thought it was a cool old car. As did I.
If I were in high school now, and drove a 20 year old primer gray 240 wagon, kids would think it was an old junker. Myself included perhaps, but I'd know how good of a car it is. They just don't look old.
Volvo kept the 140/240 lines in production for a long long time, and only when the youngest of those cars 20-25 years old, they won't have much classic appeal. Give 'em another 10 years. Ah heck.. give 'em 5.
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-Matt I ♥ my ♂
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